There are many benefits to shopping online but the most important benefits for both the retailer and consumer are cost and convenience. Everyone loves a bargain but in Lagos, convenience is paramount. There is no High Street that has all the brands you like. Stores are scattered throughout the city, linked by congested and bumpy roads. Online shopping makes life much simpler.
Online shopping continues to grow in Nigeria. We have compiled a list of online fashion sites that are the most popular on social media. It can be quite easy to shop for all your fashion and beauty needs with one of these online fashion stores.
Since opening its doors to the Nigerian market in August 2012, Miskay Boutique has become one of the biggest fashion retailers in the country. Both online and in store, the retailer offers trend-led clothing at affordable prices for women. This growing brand started in Nigeria and expanded to deliver in Ghana in 2016.
Dress Me Outlet
Dressmeoutlet.com is a customer-centric online retailer for fashion and beauty products focused on quality. The products sold on the site are sourced from premium designers globally with over 40% of products manufactured within Africa. This online retailer ships worldwide and currently has customers in different states across Nigeria, Uganda and The U.S.A.
The 5k Shop
The 5k Shop is an online retailer based in Lagos that was launched in 2014. They aim to bring affordability to online retail in Nigeria, offering a wide variety of branded products (U.K. and U.S.A.) as well as their own label. All products sold on the website are priced under N5000 and at times they even have products for free. The 5k Shop caters to men, women and children, selling fashion items for the whole family.
Originally an offline retailer, Andria’s World came online in 2013 and has continued to grow. Andria’s World is a female fashion store that has an amazing collection of clothes, shoes and bags for great prices.
Fashpa began as a womenswear marketplace retailer, carrying foreign brands such as Zara, H&M, Steve Madden, Topshop and others but after some research and a rebrand, Fashpa now only carries their own line. They design and manufacture in Lagos with delivery worldwide. They have customers across 10 countries, with Nigeria making up 95% of their base. They recently launched Mel, a new line with quality pieces at more affordable prices.
BeSaz Boutique is an online and in store fashion retailer for women. They offer shipping nationwide in both Nigeria and Ghana. All their items are on trend and hand-selected for fashion forward women. Affordability is key so they ensure their prices are kept low. Based on reviews, their customer service is fantastic!
Dressrite is an online retailer in Nigeria. Their products are affordable and sourced from the U.S.A., U.K. and other global fashion capitals. They have a large variety of products for men, women and children.
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